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How does it work?
The Breakthrough Score™ analyses billions of data points on consumer behaviour, human interactions, and social trends.
Its three core models for Popularity, Momentum and Consumer Sentiment predict the likelihood of any product's success.
A Breakthrough Score™ is scored out of 100 and presented in a Breakthrough Report.
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Here’s an example. It’s the future of retail.
This is the Breakthrough Score™. Every good on every shelf has one.
A breakthrough score of 80 or higher predicts a product with the greatest likelihood of success. It indicates the product should be afforded premium shelf space and activation.
Retailers trust the Breakthrough Score™ to give an accurate prediction of what products will succeed. Brands rely on the Breakthrough Report to compare their score to their competitors and approach retail with the best possible pitch.
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Success, ranked
Access the world’s first AI predictive tool that ranks every single product in the world by its likelihood of success.
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Category-defining data
Convince retail buyers that your products are likely to succeed on the shelves with data you won't find anywhere else.
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Every single product
Any barcoded product currently on UK shelves can have a Breakthrough Score™ calculated.
For brands
Win listings and increase distribution
Benchmark your category and your competition
Inform your NPD, positioning and pricing
Master your distribution and activation
For retailers
Revolutionise your range reviews
Analyse, track and be on top of category trends
Discover the hottest new brands & products
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